George Koster

Entertainment Marketing

Overview

Prior to working in high-tech, I brought my unique blend of integrated marketing to leverage niche marketplaces with some of Hollywood’s top studios and cable television networks. My many accomplishments in the field include the launch of the SCI-FY Channel magazine and the television shopping show, SciFi Trader, with USA Network, developed strategic marketing relationships with Paramount Pictures and Lucasfilm’s licensee Fantastic Media for both the Star Trek Official Fan Cluband Magazine and the Star Wars Official Fan Club and Magazine, the creation and execution of the X-Files Fan Cluband fan conventions with 20th Century Fox and Creation Entertainment, and the launch of Batmanpop-up merchandising carts with both the top shopping center developers and Warner Bros.  I also provided marketing, advertising, sponsorship, licensing, subscriptions and cross-promotional tie-ins with Fortune 500 companies for clients such as, The Edison Bros., Nordstroms, Kellogg, Stevie Wonder’sWonder Nuart Films, Los Angeles Olympic Festival, People Magazine, King Features, Hearst Publishing and American Newspaper Association.